Influencer Marketing
Whether you're launching a new business, service, retreat, or class, We’re here to help you connect with the right people through thoughtful, authentic influencer campaigns. In a world where social proof is everything, influencer marketing allows you to reach new audiences through trusted voices who align with your values and vision.
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What is influencer marketing?
Influencer marketing is about working with people who have established followings in your niche. Rather than feeling like just another #ad, these partnerships come across as real recommendations from someone your potential customers trust. It’s a way to reach people who are likely to resonate with you.
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Why choose influencer marketing?
In today’s landscape, trust is key. By connecting with influencers who align with your values, your brand gains access to a community that’s already engaged and open to discovering new products or services. It allows you to build trust with potential customers through personal endorsements.
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How Grounded Socials can help
We have over three years of experience managing influencer campaigns plus two as an influencer. So, we understand both sides of the coin. Through carefully curated collaborations, we’ll ensure your launch gets exposure that feels authentic and aligned with your brand.
Success story: The Holburne Museum
The Holburne Museum wanted to reach new audiences for their exhibition with viral sensation Mr Doodle, ensuring the marketing matched the energy of the hugely popular artist.
We mapped out three key audience groups and led a targeted influencer outreach campaign to get the right people talking. The result? Over 1m people reached over a three month period and fresh visibility among local families, millennials, and London-based cultural enthusiasts.
1.3 million total social reach
41 organic influencers attended
What’s included in a campaign?
Initial consultation to get clear on your goals and objectives
Bespoke strategy development tailored specifically to your brand and audience
Influencer research and auditing to ensure any collaborations are with people who resonate with your brand values
Outreach and approvals, ensuring only the right voices represent your business
Content monitoring to ensure influencers deliver and ROI
Reporting and reviewing to track campaign success and learnings for your future growth
Influencer marketing packages start at £600 per month, clients book at least a three-month project.